SEO Tips

Here are some of CSI Media's top tips for Search Engine Optimisation (SEO)

Don't cram your website with keywords as you can get penalised by search engines if your content is not written with the reader in mind.
Only ever include keywords in the keywords meta tag that are exactly relevant to the content of the page.
Include on your website additional content rich pages. These may include how-to articles, handy hints and tips pages and tutorials. These will help you on search engines, and other websites may link to these too.
Never copy content from another website. Not only is it likely to damage your reputation, but you may get banned from some search engines including Google.
Create an XML sitemap for your website. Many search engines send out robots to crawl the web. By creating a sitemap the robot is likely to find your website quickly as it spends less time looking for pages. Creating a sitemap can also increase the number of pages on your website which are indexed by the search engines.

Improve user experience whilst boosting SEO by using friendly URLs. For example, www.csimedia.net/seo/seo-tips.asp
Always use an accurate META description to encourage visitors from search engine results pages. Ensure that your page keywords are featured in the description and that it accurately details the page’s topic.
Create a page title that communicates to visitors the topic of the page using just a few keywords. For example, SEO Tips
Use HTML heading tags to structure your content. Use a H1 tag for your main heading which should reflect your page title. You should then use H2-H6 tags for the less important headings.
The first 100 words of content on a webpage are the most important for SEO and should feature your keywords plus a description of the rest of the page's content.
Make sure you use a descriptive filename and ALT tags for your images.