Pissup Tours are a Swiss-based travel company that sell holiday packages aimed at stag parties. They sell their products throughout Europe offering their clients a unique and unforgettable experience. Customers can choose to book packages, edit those packages by upgrading accommodation, swapping out activities or they can choose to build their own party weekend from the ground up with the help of a dedicated, experienced travel team at Pissup.
The client approached us initially to re-design their homepage, activities and trip landing pages focusing heavily on mobile devices as this is where most of their traffic came from. The designs must address a number of customer experience issues arisen from their existing data and analytics against their current website. The new designs must also address a list of the clients existing problems with their current website with regards to content restrictions, poor layouts and missing functionality. Following on from the initial brief the client requested we design new templates for the remainder of the website including, contact forms, blog, package builder and information pages.
Since the designs have been signed off the client has requested timescales for the development of a new website using the designs we have produced.
The client already had existing customer experience data and analytics from their existing platform that we could use to help identify areas of improvement. We initially created wireframes so the new layouts and functionality was provisionally agreed. Following this we created the Mobile UI concepts and a prototype which was sent directly to mobile phones for stakeholders to test and use the new design on the intended physical devices. Following sign-off we then created the concepts for the additional devices.
We are very pleased with our new mobile-first website design. CSI were very proactive, creative and professional in the design process!
Patrick Burmeier, Communications & Marketing, Pissup